Michigan Smart Lighting

Business Model Design / Mobile Interface Design

From scheduled lights and scene control to anti-theft timers and energy metering, the smart light dimmer by Michigan Smart Lighting will take care of every little thing.

This was an idea for a startup I created with a small team of students. We did customer discovery according to Steve Blank, wrote a business plan, developed a market analysis, built a landing page, designed an app interface, and finally pitched our idea to inverstors. We were selected to compete in the 2015 GreenLight Michigan Business Model Competition. It was an incredibly rewarding experience.

You can read more about it here.

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